You may have noticed on Saturday (3rd November) that you FeedBurner feed counter was reporting a much lower level of subscribers to your blog. Here at Newsniche the counter dropped by nearly a hundred subscribers.
FeedBurner blame Google for the glitch as the Google feedfetcher bot had gone out on Friday night and was up late Saturday. This was probably due to drinking too much GoogleJuice the night before, those bots can't hold their drink. As a result none of the Google Reader subscribers were reported in the stats for Saturday.
Google Feedfetcher drops ball
At the time like me you may have worried even panicked when you saw a massive drop in subscriber numbers. If you have more than one blog then you would have figured out the drop was across the board and due to some glitch.
These sorts of glitches although usually temporary can cause a webmaster a lot of unnecessary stress. These things happen, my advice is don't hit the panic button, do a little investigating then report it if needed. More often than not these things are temporary. I have learned by experience if you do too much tinkering thinking it's something you have done you end up making things worse. All you need to do now is explain to your advertisers why your stats dropped.
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